Japan scores 20 pencils in first wave of D&AD judging results: Dentsu Tokyo leads with 10

| | No Comments

Get Back Tohoku.jpgThe first set of D&AD Pencil winners for 2018 were announced yesterday. All pencil winners are at the old “In Book” stage, but entrants will have to wait until the Award Ceremony at the Truman Brewery, London this Thursday 26 April to find out which colour Pencil (Wood, Graphite, Yellow or Black) they’ve won.

After day one Japan has twenty Pencils including 10 for Dentsu Tokyo, 3 for Ogilvy & Mather (all for Sagawa Shoyu Soya Sauce) and one each for Shiseido, good design company, TBWA/Hakuhodo, Sony Corporation Creative Centre, SHA, Hakuhodo and Mori.

Japan’s Pencils are:

Crafts for Advertising   

Illustration for Advertising   

Slow Train, Slow Life. “Get Back, Tohoku.”

East Japan Railway Company   

Dentsu   

Crafts for Advertising   

Photography for Advertising   

Get Back, Tohoku.   

East Japan Railway Company

Dentsu       

Crafts for Advertising   

Photography for Advertising   

Sumo Girls 82 Techniques    

Hokkoku Shimbun

Dentsu       

Crafts for Design   

Illustration for Design   

Mistery Train       

Willer Trains

Dentsu       

Crafts for Design   

Illustration for Design   

Eating Kabuki with your fingers.

Shochiku Minami-za   

Dentsu       

Crafts for Design   

Illustration for Design   

One plus One.      

Ministry of Foreign Affairs of Japan    SDGs

Dentsu       

Crafts for Design   

Illustration for Design   

Study Opposite Styles

Tokai Polytechnic College   

Dentsu            

Crafts for Design   

Illustration for Design   

The Art of Cutouts   

OLFA Corporation   

Dentsu   

Crafts for Design

Photography for Design   

Optical Odyssey

JINS     

Dentsu   

Crafts for Design   

Typography for Design   

The Shizuoka Shimbun and Shizuoka Broadcasting System     

Dentsu

Sagawa Soy Sauce- Japanese Paintings.jpgCrafts for Advertising   

Illustration for Advertising   

The Soy Sauce Posters – Flounder Fish x 2

Sagawa Shoyu

Ogilvy & Mather       

Outdoor Advertising   

Poster Advertising Camp

Sagawa Shoyu

Ogilvy & Mather Japan GK       

Crafts for Design   

Photography for Design   

Makeup Tools   

Shiseido   

        

Crafts for Design   

Photography for Design   

Rebranding of Sotetsu

Sotetsu Holdings

good design company       

Crafts for Design   

Photography for Design   

Star Flyer

Hakuhodo         

Crafts for Advertising   

Typography for Advertising   

Red Bull Music Festival Tokyo     

Mori   

Crafts for Design   

Typography for Design   

Uncontrolled Types by Plotter Drawing   

SHA

GLR 01.jpgExperiential   

Tech Led   

Green Light Run

adidas Japan        

TBWA\Hakuhodo    

Film Advertising   

TV Commercials 1-20 seconds   

Old Spice – We Make Scents for Men – Mask   

P&G   

Sony Corporation Creative Center       

VIEW THE DAY 1 LIST OF PENCIL WINNERS: D&AD Awards_Results day 1.xlsx