Ogilvy Sydney launches campaign promoting youth soccer tournament Copa Coca-Cola 2015
Ogilvy Sydney has launched a global online campaign promoting Copa Coca-Cola 2015, which is a major youth soccer tournament with players from over sixty countries.
The 45-second launch spot and individual spots – including a finale, which has yet to air – were shot in Poland and directed by award-winning filmmaker Marc Raymond Wilkins from Papaya Films, Warsaw. The launch spot introduces each teen ambassador as they receive a letter from Coca-Cola giving them a nickname describing their style of play.
Agency: Ogilvy Sydney
Creative Group Head: Boris Garelia
Senior Copywriter: Scott Mortimer
Senior Art Director: Wellison DÂ’Assuncao
Copywriter: Blake Arthur
Art Director: Matt Ennis
Group Account Director: Ben Hallam
Senior Account Manager: Ruth Hatch
Agency Producer: Gabe Hammond
Production Company: Papaya Films
Executive Producer: Kacper Sawicki
Line Producer: Tomek Kulesza
Director: Marc Raymond Wilkins
Director of Photography: Burak Turan
Production Design: Grzegorz Piatkowski
Editor: Wojtek Wlodarski
Post Production: Televisor