iris Jakarta and creamer brand FiberCreme say goodbye to coconut milk in Asian dishes
Do you think it is possible to eat Asian dishes that are cooked with coconut milk but without the coconut milk? And we also mean that the dishes are healthier. Just imagine eating your favorite dishes without the guilt. You might ask yourself and wonder if that’s really possible? The answer is an assuring “yes!” with FiberCreme.
With its 2nd Campaign titled “Time to Say Goodbye”, this Indonesian creamer brand boldly proclaims that people can now replace the coconut milk in their favorite dishes with its product. “Is it going to taste the same?” some people might ask. With its smooth and creamy taste, FiberCreme tastes just like coconut milk – but healthier.
FiberCreme is a multi-purpose creamer that can enhance the taste of any food and beverage with its smooth and creamy taste. It was made from plant-based oil and it is high in fiber, lactose free, gluten free, and low in sugar.
The ad was created by iris Jakarta and directed by M. Fauzi of KOI Film.
Credits –
General Manager: Irvan Permana
Creative Director: Albert Chan
Group Head: Adri Zainuddin
Art Director: Feby Elsadiora, Anita Murti, Rahmi Amelia
Copywriter: Kiki Prasya, Andika Nugroho, Ahmed Pasha
Head of Planning: Farris Baharom
Producer: Purwono
Account Management: Roma Natalia, Ahmad Syakbani
Content Strategist: Gladys Aashirya
Produced by KOI Films
Film Director: M. Fauzi
Executive Producer: Dayeng
Producer: Nicky Andrian
DOP: Robie Taswin
Film Art Director: Rudy Hermanto
Offline Editor: Yodhi Agus
Online Editor: Dimas Heryanto
Colorist: Adi Supriadi