Shohei Sawa named president of AOI Asia Thailand and relocates to new offices

AOI Pro. has named Shohei Sawa as the new President of AOI Asia Thailand. A member of the AOI Pro. Group, the Thai branch of AOI Asia, handles the advertising content production in the Greater Asian market.

In addition, AOI Asia Thailand relocated its office to a new larger space in an area considered to be a hub in Bangkok for the creative industries to further strengthen its local advertising content business in Thailand. A new AOI Asia logo will be launched in August.

Sawa (pictured), who has lived in Southeast Asia for the past 4 years, has extensive experience in the entertainment content industry and the wide and often unique varieties of media and channels that are used to deliver messages. Building upon this experience, Sawa aims to further his understanding of the media environment and customer needs in Southeast Asia, and to move people’s heart through high quality production.

Sawa’s career experience spans a variety of aspects of the entertainment business such as television, feature film production, TVCM, talent management, events, digital, sports, and new business at Yoshimoto Kogyo in Japan. He served as a board director at IMJ Entertainment, a feature film production company. Later, he served as a board director in charge of a new business at the digital marketing company IMJ, a parent company of IMJ Entertainment. He then set up an overseas business department in Fields Corporation and through Tsuburaya Productions, a subsidiary of Fields Corporation, Sawa popularized and monetized Ultraman in Indonesia. He began expanding the range of business activities into Thailand in 2015. Since then, he has been based in Thailand.

In order to strengthen local business as a domestic production based in Thailand, AOI Asia Thailand has relocated into a larger space close to the Town area of Bangkok, considered to be the hub of film production and creative industries in Thailand.