Asia scores 24 shortlists at Cristal Festival 2016 lead by BBDO India with 11 all for P&G

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Aerial 2.jpgCristal Festival has announced the first round of shortlists for Design, Digital, Integrated, Promo & Direct, Outdoor, Press, Film, Film Craft, Radio, Corporate & PR, Online Video and Brand Culture.

Asia has scored 24 shortlists lead by BBDO India with eleven, ten of which are for P&G India’s “Dads #ShareTheLoad” and one for P&G India’s “Gender Equality At Home”. Fred and Farid China have scored 3 shortlists all for “The Responsive lookbook” as have McCann Worldgroup Shanghai for “The Invisible Mom”, Coca Cola’s “45Days” and “The Amazing PATEO Navigator”.

OMD China and OMD India have picked two shortlists each and Havas Worldwide Shanghai, Dentsu Japan and OMD have one shortlist each.