Stez Chong joins Zeno Group as creative group head to lead creative strategy in Singapore

Zeno Group Singapore has appointed Stez Chong as creative group head. Chong will be responsible for leading creative strategy, content and technology, and driving creative excellence for the award-winning agency’s roster of local and regional clients. He will report to John Kerr, managing director of Zeno Group Asia Pacific, and will be based in Singapore.

Chong (pictured) brings with him close to a decade’s experience spanning advertising, digital and through-the-line campaigns. He joins Zeno from Possible Worldwide where he was senior art director, managing interactive visualization for clients such as SAP and GE Healthcare. Prior to this, he held senior creative roles at 3-Sixty Brand Communications, Spell and AKQA Singapore.

Chong has won local and international awards at shows like IINK, The Laurels, Phoenix and New York Fest for his creative work on brands such as IKEA, CapitaLand, Singapore Kindness Movement and Volvo.

Commenting on the appointment, Kerr said, “As a social-digital communications agency with a public relations DNA, original storytelling is one of our core pillars and Stez has both the strategic mindset and innovative thinking required to push creative boundaries for our clients.  We’re thrilled to have Stez on board as we believe he will continue to accelerate the momentum that Zeno has been creating since its inception just 15 months ago as a fast-growing digital network.”

Chong said, “I’m excited to join Zeno as it’s taking a trailblazing approach to communications in the face of technology and social. I’m looking forward to strengthening the agency’s creative firepower to produce work that moves and resonates with people, while transforming our clients’ businesses at the same time.”

Chong’s client roster includes Audi, Intel and Lenovo.