BBDO Bangkok help you enjoy the wait
October 29 2010, 8:00 am | | 1 Comment
Here’s a novel approach for selling books from BBDO Bangkok. Short stories delivered from a dispenser or from a mobile phone. A Book is one of Thailand’s publishing houses and the idea is that any “waiting” is an opportunity to read.
‘Enjoy the wait’ offers Thais chances to read using queue up tickets, SMSs, widgets, placemats and stickers.
Credits – Executive Creative Director: Suthisak Sucharittanonta, Subun Khow. Creative Director: Chanattapon Tiensri. Copywriter: Prin U-manetr. Art Director: Naphol Chantapakorn, Korakot Konkaew.
1 Comment
Dear Suthisak,
Can you kindly share with me the website of the said publisher, as I would like to try out ‘reading’. I’m unable to find the said publisher even on Yahoo Thailand site or goggling them.
Instead of immersing my time on those wonderful iPhone apps, I would like to try out reading those short stories while waiting.
Hear from you soon.