BBDO Pakistan + Innocean Worldwide Seoul lead the way at shortlist stage of Cannes PR Lions
BBDO Pakistan and Innocean Worldwide South Korea both have 3 entries on the shortlist in the Cannes PR Lions category. BBDO and Innocean have 3 shortlists each.
A total of 215 submissions made the cut and Asia has 19 entries on the shortlist.
Shortlisted work is listed below:
PAKISTAN
BBDO Pakistan for UN Women “The Bridal Uniform”
BBDO Pakistan for UN Women “The Bridal Uniform”
BBDO Pakistan for Pepsico Sting “Remake The Boxer”
SOUTH KOREA
Innocean Worldwide Seoul for Hyundai “Chatty School Bus”
Innocean Worldwide Seoul for Hyundai “Chatty School Bus”
Innocean Worldwide Seoul for Hyundai “Car Curling”
Cheil Worldwide Seoul Busan Police “Stop Downloadkill”
Cheil Worldwide Seoul Busan Police “Stop Downloadkill”
INDIA
Ogilvy Mumbai for Savlon “Talk To Your Germs”
Ogilvy Mumbai for General Insurance “#IWillDriveYouHome”
BBDO India for Mirinda “Comparison Adds Pressure”
McCann Mumbai for Kwality Milk “The Noon Assembly”
WATConsult Mumbai for Project Nanhi Kali “#PowerlessQueen”
FCB India for Times of India “Sindoor Khela – No Conditions Apply”
PHILIPPINES
Dentsu Tokyo for Joy “Changing Housework From A Job To Joy”
Dentsu JaymeSyfu Philippines for Greenpeace “Dead Whale”
JAPAN
TBWA\Hakuhodo Tokyo for AIG “Pride Jersey”
SINGAPORE
BBH Singapore for IKEA “The IKEA Human Catalogue”
Download the PR Lions shortlist – PR Lions Shortlist.xls