TBWA\SMP Philippines creates a disturbing film to support sexual abuse victims + Shelter House
Worldwide, millions of children are sexually abused every year.
In the Philippines, from 2011-2016, there were reports of 7418 children raped, by uncles, fathers, older cousins and adults children trusted.
Because of fear, more cases are unreported. These are just the numbers. They do not capture the heartbreaking stories that remain deep dark (disturbing) secrets within families. To move the public take action and support Bahay Tuluyan (Shelter House) programs for the welfare of victims, TBWA/SMP in the Philippines told their stories.
As the survivors faced an incredible amount of trauma when asked to relay their stories, Bahay Tuluyan (Shelter House) of the Philippines, shared their stories through an animated film using actual illustrations by abused children given by sociologist Dr. Elspeth McInnes of University of South Australia.
The film, made even more powerful through the selection on music, the foundation sought the
support of the composers of Grammy-nominated song “Torn,” who allowed Bahay Tuluyan to use its song. They’ve also expressed an intention to make a donation to the foundation.