AdFest 2016: Japan leads the way at shortlist stage in Design, Direct and Branded Content & Entertainment categories

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Green newspaper.jpgJapan has scored 29 finalists in the Design category at AdFest, 18 of which are attributed to Dentsu. China and Bangkok follow with 7 finalists each at the shortlist stage of AdFest, currently underway in Pattaya, Thailand.

Japan also leads the way with 20 finalists in the Direct category followed by Thailand with 11 and China with 8.

Japan leads again with five finalists in Branded Content & Entertainment with Tokyu Agency, Dentsu, TBWA\Hakuhodo, Taiyo Kikaku and ADK Japan all earning a shortlist spot each. Taipei has two finalists both from ADK Taiwan for Uni Noodle’s “House of Little Moments”, China has two finalists and Bangkok one.