Cheil India plays hide and sleek with an activation campaign for Samsung Galaxy Tab S2

As Samsung Galaxy Tab S2 is focused on being the sleekest tab amongst others therefore Cheil India thought of integrating an activity around it. The activity is one of the biggest ‘Tab Hunts’ that India will witness.

This activity required people to embark on a mission to reveal the Samsung galaxy Tab S2, hidden among several other sleek and slim objects stacked inside a virtual letter ‘S’. Participation in the activity took place through Twitter. The participants were required to tweet about the Galaxy Tab S2 along with the hash tag #HideNSleek and #GalaxyTabS2 and try to reveal where the Galaxy Tab S2 was hidden in the ‘S’. The tweets that revealed the Galaxy Tab S2; won the devices. There were 5 Galaxy Tab S2s hidden and won.