John Stampfel joins beacon/Leo Burnett Tokyo to lead digital and media strategy functions

beacon/Leo Burnett Tokyo has appointed John Stampfel as Digital and Media Director. In his new role, Stampfel (pictured left) will lead the agency’s digital and media strategy functions, which will include digital data strategy, online strategy as well as on and off-line media strategy (with Dentsu’s support in terms of media buying).

Nicolas Menat, President, Representative Director, beacon/Leo Burnett Tokyo said, “As we continue to drive integration within our group, John’s well-rounded experience across media agency, creative agency and on the brand-side where he was the lead on media and digital activities, will enable him to bring a perspective and unique leadership to the structure that we need to take the agency forward. Not to mention that John has worked in the USA as well as spent the last 12 years working in Japan, which is a very strong asset for helping us deliver on our commitment to bring the best of the East and West to our clients in Japan. I am thrilled to have him on board with us, and looking forward to working together to open new doors of opportunities for beacon.”

Stampfel graduated from the Rice University in Houston, Texas, and started his career in New York City about 20 years ago at VMS, a leader in broadcast news monitoring. Following that, he moved into the digital world, at Igicom, where he was project manager for e-commerce Website Development.