Keat Soh joins Dentsu Indonesia as ECD; Bobby Arthawan takes up President Director role

Dentsu Indonesia has made several senior appointments with Keat Soh, Bobby Arthawan and Kenji Nogami joining this month.

Soh (pictured left), a highly awarded creative with 20 years of experience across Asia-Pacific, joins as Executive Creative Director. He has spent the last seven years in Hong Kong, China, and Indonesia, and last was Executive Creative Director at iris Worldwide where he led creative strategy for clients such as Diageo, Levis, Sony Mobile, and XL Telco.

Arthawan (pictured below left) is an industry leader with over 17 years experience. He takes up the President Director role and was most recently the Chief Executive at GOMOBILE where he helped launch the country’s first independent mobile advertising platform.

Dentsu veteran Kenji Nogami (pictured below right) also moved this month from Singapore to take up the position of Technical Advisor at Dentsu Indonesia. With experience working across Dentsu offices in Japan, India, and Singapore, Nogami has been responsible for handling a number of regional accounts during his 20 years at the company. He was also responsible for managing Dentsu’s internal regional training program, the Dentsu Network Innovation College.

Commenting on the appointments, Harris Thajeb, President Director, Dentsu Media Group Indonesia – Dentsu Indonesia’s holding company – said, “We’ve seen excellent growth in Indonesia over the last year adding clients such as Mandom, Novell Pharmaceutical Laboratories, and Calpis Indonesia to our portfolio. With the addition of such a highly accomplished trio such as Bobby, Keat, and Kenji, we’re definitely ready for an even stronger performance in 2014.”

“This is a key time for Indonesia as the country is transitioning from having potential and promise, to actually delivering. With the arrival of these three professionals, Dentsu Indonesia is ready to harvest during these exciting times. Bobby’s experience and leadership qualities, combined with Keat’s creative power and Kenji’s vision really put us in the perfect position to deliver for our clients in a country that will only become a greater force in this region” said Dick van Motman, Chairman & CEO, Dentsu Aegis Network/SEA, of which the Dentsu Media Group Indonesia is a subsidiary.