Campaign Brief Asia’s top picks from D&AD

Campaign Brief Asia was lucky enough to be at the D&AD Awards presentation in London this year and we can report it was a great night, very impressively organised. D&AD hands out Pencils in many categories from Environmental Design to Graphic Design to websites to music videos. Now call us old fashioned, but outside of the huge achievement of Droga5’s two Black Pencils, it was the true advertising categories that got us excited.

Here are a few of our highlights from the Yellow Pencil winners:

In TV & Cinema Advertising Skittles ‘Pinata’ won a Yellow Pencil.

In the Writing for Advertising category was Orange Goldspots from Mother London – Snoop Dogg / Rob Lowe / Anjelica Huston.

Again in the Writing for Advertising category a Yellow Pencil went to Comcast ‘Rabbit’ from Goodby Silverstein and Partners, San Francisco.

CLMBBDO, Boulogne-Billancourt, Dissolve Your Problems campaign forAlka-Seltzer won in Press Advertising and Art Direction. The campaignis seen below.

TheHarvey Nichols Bristol Store Opening campaign from DDB London was alsoa big winner winning in both Newspaper Press Advertising. and PosterAdvertising.

Y&R Paris was also a winner in Posters for their Nova Radio ‘Le Grand Mix’ campaign – a masterpiece of art direction. See below.