Leo Burnett Malaysia enters into strategic collaboration with Xiamen University Malaysia

(From left to right) Signing the agreement at Xiamen University Malaysia Campus today were Tan Kien Eng, Chief Executive Officer of Leo Burnett Malaysia and Dr. Wang Changsong, Assistant Professor and Program Coordinator.jpgLeo Burnett Malaysia has announced a cooperation agreement with Xiamen University Malaysia (XMUM), a renowned Chinese university in Malaysia, with an aim to foster and promote a collaborative learning culture between professional practice and academia that is mutually beneficial for both parties.
 
Signing the agreement at Xiamen University Malaysia Campus today were Tan Kien Eng, Chief Executive Officer of Leo Burnett Malaysia (pictured left) and Dr. Wang Changsong, Assistant Professor and Program Coordinator of Advertising, Xiamen University Malaysia (pictured right).
Under this strategic collaboration, in the form of a Memorandum of Understanding (MoU), LB Malaysia will be working closely with XMUM to inspire and further enhance the advertising students' learning experience in their respective fields.
 
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