Asia secures 14 finalists in LIA Digital shortlist led by Japan with 6, India and Korea have 4 each

digital jury.jpgLondon International Awards (LIA) has announced the Digital shortlist.

A total of 125 entries have been shortlisted within the medium, with the United States dominating the field with 34 shortlisted entries. Germany follows with 19 and Australia 12.

For Japan, Dentsu and Hakuhodo Kettle have two finalists each and R/GA and TBWA\Hakuhodo have one finalist each. Cheil Worldwide Gurugram and WA Consult Mumbai have two finalists each for India and for Korea Innocean has three finalists and Cheil Worldwide has one finalist.

Chairing the Digital Jury this year was Corinna Falusi, Chief Creative Officer / Partner at Mother New York. Joining her were Matty Burton, Google Zoo, Sydney; Pete Case, Ogilvy South Africa; Molly Crawford, DigitasLBi Atlanta; Vladyslava Denys, Cheil Ukraine; Mariano Jeger, R/GA Buenos Aires; Fura Johannesdottir, Publicis.Sapient London; Matt MacDonald, BBDO New York; Yasuharu Sasaki, Dentsu Inc. Tokyo and Marco Versolato, JWT Singapore.
Winners for all media will be announced on 5th November.

To view all Shortlisted entries released thus far with media and full creative credits, please visit: www.liaentries.com/shortlist.

Complete list of Digital 2018 Shortlist (by country):

ARGENTINA:
Wunderman BA, Buenos Aires
•    Fundación Mujeres en Igualdad titled "FEMPLEA" - Apps
•    Movistar titled "Perspectives" - Mobile Advertising

AUSTRALIA:
AIRBAG, Melbourne
•    Melbourne International Film Festival titled "Digital Puppetry" - Virtual Reality

BWM Dentsu, Melbourne
•    Queensland Police titled "Disappearing Person Alerts" - Public Service/Social Awareness
•    The ALS Association titled "Project Revoice" - Innovative Use of Digital
•    The ALS Association titled "Project Revoice" - Public Service/Social Awareness

CHE Proximity, Australia
•    LEGO Australia titled "Making the List" - Banners
•    LEGO Australia titled "Making the List" - Ecommerce
•    Cochlear titled "Hearprint" -Microsites
•    Cochlear titled "Hearprint" - Music/Sound Design
•    carsales.com.au titled "AutoAds" - Retail

VML, Sydney
•    Alexa Lifeline titled "Alexa Lifeline" - Health Care Services

whiteGREY, Melbourne
•    Missing Persons Advocacy Network titled "Invisible Friends" - Innovative Use of Digital
•    Missing Persons Advocacy Network titled "Invisible Friends" - Public Service/Social Awareness

BELGIUM:
Prophets, Antwerp
•    Audi titled "e-xperience" - Automotive

BRAZIL:
AlmapBBDO, São Paulo
•    Getty Images titled "Endless Stories" - Branded Content
•    Getty Images titled "Endless Stories" - Business-to-Business
•    Getty Images titled "Endless Stories" - Copywriting

Cheil Brazil, São Paulo
•    Samsung titled "Audio Chords" - Apps

FCB Brasil, São Paulo
•    Brazilian Creative Club Festival titled "Re-Reborn" - Typography

R/GA, São Paulo
•    next titled "Bank next - Digital Apps" - Apps
•    next titled "Bank next - Digital Banking" - Banking/Financial/Insurance
•    next titled "Bank next - Digital" - UI - User Interface & Navigation
•    next titled "Bank next - Digital" - UX - User Experience

YOURMAMA, São Paulo
•    Volkswagen titled "Horizontal x Vertical" - Mobile Advertising

CANADA:
BBDO Toronto, Toronto
•    The PyeongChang 2018 Paralympic Winter Games titled "The Paralympic Network" - Mobile Advertising
•    The PyeongChang 2018 Paralympic Winter Games titled "The Paralympic Network" - Use of Social Media

FCB/SIX, Toronto
•    Destination Pride titled "Destination Pride" - Art Direction
•    Destination Pride titled "Destination Pride" - UI - User Interface & Navigation

Sid Lee, Montreal
•    Lotto 6/49 titled "Lucky Stars" - Entertainment

COLOMBIA:
DDB Worldwide Colombia, Bogota
•    Poker Beer titled "Bot Friends Powered by WhatsApp" - Innovative Use of Digital
•    Poker Beer titled "Bot Friends Powered by WhatsApp" - Mobile Advertising

CZECH REPUBLIC:
Geometry, Prague
•    Avatar Haptic Gloves titled "Touching Masterpieces" - Innovative Use of Digital
•    Avatar Haptic Gloves titled "Touching Masterpieces" - UX - User Experience

ECUADOR:
MARURI GREY, Guayaquil
•    Nature Represented titled "Nature Represented" - Public Service/Social Awareness

FRANCE:
BETC, Paris
•    Unicef titled "Game Chaingers" - Public Service/Social Awareness

Publicis Conseil, Paris
•    La Forêt titled "Bet on a Murderer" - Entertainment
•    La Forêt titled "Bet on a Murderer" - Media Promotion

GERMANY:
BBDO Group Germany GmbH, Berlin
•    smart electric drive titled "smart electric drive Carsino" - Automotive

Cheil Germany, Schwalbach am Taunus
•    SAS Viaya titled "Paradise Found" - Business-to-Business
•    Samsung titled "Land of Emojis" - Corporate Image

DDB Group Germany, Berlin
•    Reporters Without Borders titled "The Uncensored Playlist" - Innovative Use of Digital

DDB Group Germany, Berlin
•    Reporters Without Borders titled "The Uncensored Playlist" - Music/Sound Design
•    Reporters Without Borders titled "The Uncensored Playlist" - Use of Social Media

denkwerk, Cologne
•    UN Sustainable Global Goals titled "Piece 18 - The Most Beautiful Petition in the World" - Microsites
•    UN Sustainable Global Goals titled "Piece 18 - The Most Beautiful Petition in the World" - UI - User Interface & Navigation
•    UN Sustainable Global Goals titled "Piece 18 - The Most Beautiful Petition in the World" - Visual Design

Grabarz & Partner, Hamburg
•    Burger King titled "Loving 'It'" - Viral

HEIMAT, Berlin, Berlin
•    Free Democrats titled "Made of Defeat.  A Photography Tale." - Art Direction

Jung von Matt AG, Hamburg
•    Netto titled "Easter Surprise" - Animation/Motion Graphics
•    Netto titled "Easter Surprise" - Branded Content
•    EDEKA titled "The Most German Supermarket" - Viral

SERVICEPLAN Germany, Munich
•    Adoptify - Banners
•    Sky titled "Say it with Sky" - Branded Content
•    Adoptify titled "Adoptify" - Public Service/Social Awareness
•    Too Many T's titled "Featuring Alexa" - Weird Wonderful Work

SERVICEPLAN GERMANY/PLAN.NET GERMANY, Munich
•    Scars of Democracy titled "Scars of Democracy" - Illustration

HUNGARY:
White Rabbit Budapest, Budapest
•    Gastropolis Cooking School titled "Get Mesmerized!" - Illustration

INDIA:
Cheil Worldwide India, Gurugram
•    Good Vibes App titled "The Good Vibes Project" - Apps
•    Good Vibes App titled "The Good Vibes Project" - Innovative Use of Digital

WATConsult, Mumbai
•    Project Nanhi Kali - Mahindra Rise titled "#PowerlessQueen" - Gaming
•    Project Nanhi Kali - Mahindra Rise titled "#PowerlessQueen" - Public Service/Social Awareness


IRELAND:
Rothco | Accenture Interactive, Dublin
•    The Times/ News UK & Ireland titled "JFK UNsilenced" - Media Promotion

JAPAN:
DENTSU INC., Tokyo
•    Technics/ SL-1200 titled "The Philharmonic Turntable Orchestra" - Branded Content
•    Technics/ SL-1200 titled "The Philharmonic Turntable Orchestra" - Music/Sound Design

HAKUHODO Kettle, Tokyo
•    Y!mobile titled "720 Hours of Youth" - Branded Content
•    Y!mobile titled "720 Hours of Youth" - Use of Social Media

R/GA, Tokyo
•    MUJI titled "Tokyo Pen Pixel" - Retail

TBWA\HAKUHODO, TOKYO
•    ProPILOT titled "ProPILOT HOTEL" - Weird Wonderful Work


KOREA:
Cheil Worldwide, Seoul
•    Public Health and Safety Awareness titled "DustSee" - Public Service/Social Awareness

INNOCEAN Worldwide, Seoul
•    Hyundai Motor Company titled "Car Curling" - Branded Content
•    Hyundai Motor Company titled "Car Curling" - Gaming
•    Hyundai Motor Group titled "Chatty School Bus" - UX - User Experience


NEW ZEALAND:
Assembly, Auckland
•    Ministry of Education titled "Oat the Goat" - Animation/Motion Graphics
•    Ministry of Education titled "Oat the Goat" - Art Direction

Colenso BBDO, Auckland
•    Pedigree DentaStix titled "Pedigree SelfieSTIX" - Pet Products

DDB Group New Zealand, Auckland
•    Cyber Security titled "Re:scam" - Innovative Use of Digital
•    Cyber Security titled "Re:scam" - Public Service/Social Awareness

ROMANIA:
McCann Erickson Romania, Bucharest
•    Beau Monde titled "Bihor Couture" - Media Promotion

SOUTH AFRICA:
Ogilvy Johannesburg, Johannesburg
•    Huggies titled "The World's First Baby Marathon" - Copywriting
•    Huggies titled "The World's First Baby Marathon" - Cosmetics/Toiletries/ Pharmaceuticals
•    MTV titled "#FCKHIV" - Public Service/Social Awareness

SWITZERLAND:
Jung von Matt / Limmat, Zurich
•    Graubünden Ferien titled "Friendly Photography Ban" - Travel
•    Graubünden Ferien titled "Friendly Photography Ban" - Viral

THE NETHERLANDS:
Cheil Amsterdam, Amsterdam
•    Samsung Electronics Benelux titled "Samsung SmartSuit" - Innovative Use of Digital

UNITED KINGDOM:
McCann London, London
•    Kayak titled "Desktop Escape" - Apps
•    Kayak titled "Desktop Escape" - Ecommerce
•    Microsoft titled "Xbox Design Lab Originals: The Fanchise Model" - Ecommerce
•    Xbox Design Lab titled "Xbox Design Lab Originals: The Fanchise Model" - Electronic Equipment
•    Kayak titled "Desktop Escape" - Travel
•    Microsoft titled "Xbox Design Lab Originals: The Fanchise Model" - UX - User Experience

UNITED STATES:
360i, New York
•    HBO titled "Westworld: The Maze" - Music/Sound Design

Area 23, An FCB Health Network Company, New York
•    Change the Ref titled "Posts Into Letters" - Use of Social Media

BBDO New York, New York
•    Lowe's titled "Converticals" - Art Direction
•    Downtown Records titled "Live Looper" - Innovative Use of Digital
•    Downtown Records titled "Live Looper" - Music/Sound Design
•    AT&T/ It Can Wait titled "The Face of Distracted Driving" - Public Service/Social Awareness
•    Downtown Records titled "Live Looper" - Use of Social Media
•    Macy's titled "Remarkable Shot" - Use of Social Media
•    Downtown Records titled "Live Looper" - Weird Wonderful Work

CP+B, Boulder
•    Domino's titled "Domino's Hotspots" - Foods

DDB Chicago, Chicago
•    Skittles titled "Exclusive the Rainbow" - Branded Content
•    Skittles titled "Exclusive the Rainbow" - Confections/Snacks
•    Skittles titled "Exclusive the Rainbow" - Copywriting
•    Skittles titled "Exclusive the Rainbow" - Use of Social Media
•    Skittles titled "Exclusive the Rainbow" - Weird Wonderful Work

Edelman, San Francisco
•    Adobe Premiere Pro titled "Make The Cut" - Branded Content

Energy BBDO, Chicago
•    5 Gum titled "The 85-Year-Old Regret" - Confections/Snacks

FCB Chicago, Chicago
•    Getty Images titled "Watermarks for Water" - Public Service/Social Awareness
•    MCA titled "Made You Look" - Visual Design

Goodby Silverstein & Partners, San Francisco
•    XFINITY Mobile titled "Data in Dollars" - Mobile Advertising

INNOCEAN USA, Huntington Beach
•    Hyundai SmartSpot titled "SmartSpot" - Automotive

Leo Burnett, Chicago
•    Kraft/Heinze Country Time Lemonade titled "Country Time Legal-ade" - Beverages - Non-Alcoholic

McCann NY, New York
•    Microsoft titled "Space Holiday" - Animation/Motion Graphics
•    National Geographic titled "The Astronaut Reality Helmet" - Media Promotion
•    March For Our Lives titled "Price On Our Lives" - Public Service/Social Awareness
•    National Geographic titled "The Astronaut Reality Helmet" - Virtual Reality

MRM//McCann, New York
•    Verizon Fios titled "Instant Drops" - Banners
•    Verizon Fios titled "Instant Drops" - Innovative Use of Digital
•    USPS Operation Santa titled "USPS Operation Santa" - Public Service/Social Awareness

MullenLowe, U.S.
•    Burger King titled "Turning Their Tweets Against Them" - Retail

Ogilvy, Chicago
•    Cook County Health & Hospitals System titled "The Tiniest Listing" - Health Care Services

TBWA\Chiat\Day, New York
•    McDonald's titled "50 Years of Big Mac" - Illustration
•    The Bank of New York Mellon Wealth Management titled "SmArt Basel" - Typography

Weber Shandwick, London
•    Studytracks titled "Studytracks" - Apps

To find out more about LIA, visit http://www.liaawards.com/.

Don't miss the best of Asia's creative and award news. Sign up for the free Campaign Brief Asia Daily email newsletter. It takes just 30 seconds. CLICK HERE.

Leave a comment

About Campaign Brief Asia

A blog for advertising creatives in Asia. To pass on news or advertise on the CB Asia blog, or to subscribe to Campaign Brief Asia or Campaign Brief Australia/NZ magazines, or The Work 09 Annual, email: Kim or Michael

Latest jobs

Retrieving latest jobs

House rules for commenting

Here are the ground rules for posting comments on stories: This site is a moderated blog. Comments that are seen to be more abusive than witty and/or constructive will not be posted. Obviously, we do not allow 'hate speech' or comments that are seen as a personal attack, defamatory, degrading or prejudicial to an individual or company. Overly abusive language also adds nothing to any discussion and will not be published. On occasions we will be asking people to contribute work, opinions and views on various topics - you are free to disagree, so long as you observe the above rules and remain constructive.