Ogilvy Mumbai’s series of films feature Bollywood icon Aamir Khan and his two pets for Vivo V9
Vivo V9 was all set to launch at the same time as the much-awaited IPL cricket season in India.
This time of the year is a real challenge for all advertisers to be noticed, as the Indian channels are flooded with new commercials for the IPL.
This campaign with Aamir and his two pets managed to stand out in the clutter of IPL communications. Each commercial explains one new feature of the phone in a manner that is endearing and brings a smile to one’s face. The three characters, Bollywood icon Aamir Khan, the cat and the dog have all brought their A-game of acting to this campaign.
The series has six commercials and each one features all three.
Credits – Vice Chairman & Group CCO – Sonal Dabral. CCOs India (West) – Kainaz Karmakar , Harshad Rajadhyaksha. Group CDs: Talha Bin Mohsin, Mahesh Parab. Creative Team – Kainaz Karmakar, Harshad Rajadhyaksha, Talha Mohsin, Mahesh Parab, Ajit Kumar Sahoo, Shavan Kaikobad, Harshal Walawalkar, Hari Singh Rawat, Arnab Choudhury. Account Management – Abhik Santara, Walter Noronha, Pratik Koltharkar, Saurabh Talpade, Shruti Paranjpe. Brand Planning – Prem Narayan, Anirban Roy.