The One Show announces first finalists: Asia scores 116 finalists led by Japan with 59

The One Show has announced the first batch of finalists in the following categories: Branded Entertainment, Design, Direct Marketing, Health, Wellness & Pharma, Intellectual Property, Moving Image Craft, Public Relations and Responsive Environments.

Asia has secured 116 finalists led by led Japan with 59 finalists. Asia’s finalists are as follows:

Branded Entertainment

Innocean Worldwide / Seoul Hyundai Motor Company Shackleton’s Return

Ogilvy & Mather / Singapore + Hogarth & Ogilvy / Singapore + Joinery / Los Angeles Alliance Française de Singapour Pitching French Films To Hollywood x 2

Choojai and Friends / Bangkok + The Film Factory / Bangkok Advanced Wireless Network Facebook Live Stunt

Ogilvy & Mather Japan GK / Tokyo Sony Music Labels (Japan) Make It Metal

TBWA\HAKUHODO / Tokyo + Tohokushinsha Film Corporation / Tokyo adidas Japan Green Light Run

Design

another design / Guangzhou Guangdong Museum of Art 2017 Guangzhou Image Triennial

Emart / Seoul Emart Men’s Lifestyle Curator, Howdy

Cheil Worldwide / Seoul + McKinney / New York + Czarnowski / Chicago + Sangwha / Seoul Samsung Electronics Samsung Gear VR Wonderland

Hakuhodo Kettle / Tokyo + Hakuhodo / Tokyo Two Hotel Highway x 2

R/GA / Tokyo MUJI Tokyo Pen Pixel x 3

hanqingtang design / Nanjing Phoenix Science Press Walking the Path to Eternal Fragrance

hanqingtang design / Nanjing Zhejiang People’s Fine Arts Publishing Nocturne

Sun Xiaoxi / Beijing Zuoxiaozuzhou Studio Che Pi-Interview with Zuoxiaozuzhou

T-Change Design / Nanjing Shenzhen Graphic Design Association Graphic Design in China 2017

Dentsu / Tokyo The Yoshida Hideo Memorial Foundation STUDIES of Graphic design

Kinetic / Singapore HOLYCRAP.SG Rubbish Famzine No.6 An Emojious Odyssey of the Gluttonous Omnivores

Kinetic / Singapore + Holycrap.sg / Singapore HOLYCRAP.SG Rubbish Famzine No.7 Flash and Blood

Cheil Worldwide Germany / Schwalbach am Taunus + Cheil Worldwide / Hong Kong 3M Hong Kong The Earworm Billboards x 2

Dentsu / Tokyo + J.C.SPARK / Tokyo The Shizuoka Shimbun and Shizuoka Broadcasting System Self-spelling KANJI

Masaki Hanahara / Tokyo Restaurant L’ARCHESTE Alphabet Flowers

SHA / Tokyo SHA Uncontrolled Types by Plotter Drawing Nippon Design Center / Tokyo + Kontrapunkt / Copenhagen Goertek Sonic Typeface for Goertek

Dentsu / Tokyo + amana / Tokyo + Taki / Tokyo Hokkoku Shimbun “Remains in My Heart.”/Sumo Girls 82 Techniques

Dentsu / Tokyo + amana / Tokyo + Taki / Tokyo Hokkoku Shimbun “Sumo Girls 82 Techniques / Sumo Girls

82 Techniques The Nine / Shanghai Hengzheng Dental A Gentleman Plays The Trombone

Dentsu / Tokyo End-of-Life Care Association of Japan Maze Without Exit

Dentsu / Tokyo good mornings The Bridge

Dentsu / Tokyo Shochiku Minami-za Eating Kabuki with your fingers.

Dentsu / Tokyo Toyota L&F The Beauty of Food Logistics

GREYNJ United / Bangkok Ferrero Now in Fruit Flavours

Ogilvy Group Thailand / Bangkok DKSH (Thailand) Build the future

SHA / Tokyo SHA Uncontrolled Types by Plotter Drawing

The Nine / Shanghai Hengzheng Dental The Brass Instruments Band

Toby Ng Design / Hong Kong West Kowloon Cultural District Hong Kong Young Architects & Designers Competition 2017

Dentsu / Tokyo + J.C.SPARK / Tokyo + Nissho / Tokyo + Revlon / Tokyo Kirin Company Journey Around HEARTLAND

Dentsu / Tokyo + J.C.SPARK / Tokyo + Yokohama Super Factory / Tokyo + Taiyo Kikaku / Tokyo Elecgtronic Arts SimCity BuildIt School of Politics Text Books

Dentsu / Tokyo + Mori / Tokyo Mavericks The Whole Earth Catalog

TBWA\Shanghai / Shanghai Penguin Books Penguin Frozen Storybook x 2

Famous Innovations / Mumbai CaratLane – A TATA BRAND The Personalised Ring Box that’ll Get You a Yes

McCann Worldgroup India / Mumbai + McCann Health / Delhi Ministry of Public Health, Afghanistan The Immunity Charm

Wieden+Kennedy / Shanghai Nike China Nike Badge of Honor

TigerPan Packaging Design Lab. / Shenzhen China Resources Snow Breweries Snow Beer-Ingenuity

Ogilvy & Mather Japan GK / Tokyo Eyes, JAPAN Safety Spokes

Innocean Worldwide / Seoul Hyundai Motor Company Hydrogen Electric House

iyamadesign / Tokyo Kamoi Kakoshi mt expo 2017

Dentsu Jayme Syfu / Makati City Greenpeace Philippines Dead Whale

Hindustan Petroleum / Mumbai Hindustan Petroleum Roads That Honk

Mori / Tokyo + TYMOTE / Tokyo + TYO drive / Tokyo Red Bull Red Bull Music Festival Tokyo

Six / Tokyo + Spa-Hakuhodo / Tokyo Double A Obsession for Smoothness

Dentsu / Tokyo Shochiku Minami-za Eating Kabuki with your fingers.

Dentsu / Tokyo + amana / Tokyo + Taki / Tokyo Hokkoku Shimbun Sumo Girls 82 Techniques

Dentsu / Tokyo + J.C.SPARK / Tokyo + Nissho / Tokyo +

Revlon / Tokyo Kirin Company Journey Around HEARTLAND

Dentsu / Tokyo + Ministry of Foreign Affairs of Japan / Tokyo Ministry of Foreign Affairs of Japan One plus One.

Dentsu / Tokyo + mount / Tokyo + Tohokushinsha Film Corporation / Tokyo Suntory Holdings Yamazaki Moments

Mori / Tokyo + TYMOTE / Tokyo + TYO drive / Tokyo

Q / Tokyo + BOAT / Tokyo + grandpa / Tokyo Issey Miyake Homme Plissé Issey Miyake City Meets Body

Tokyu Agency + TOMO + TOTB / Tokyo + RISSI / Tokyo Tokyo Metropolitan Foundation for History and Culture New Encounters in Art & Culture

Dentsu / Nagoya Tokai Polytechnic College Study Opposite Styles

Dentsu / Tokyo East Japan Railway Company SLOW TRAIN, SLOW LIFE. “Get Back, Tohoku.”

Dentsu / Tokyo End-of-Life Care Association of Japan Maze Without Exit

Dentsu / Tokyo Toyota L&F The Beauty of Food Logistics

Masaki Hanahara / Tokyo H’or Cafe Food Typography&

The Nine / Shanghai Hengzheng Dental The Brass Instruments Band

knot / Japan-Tokyo Yamaha Yamaha Speaker VXS/VXL/VXC Series

Shiseido / Tokyo Shiseido Makeup Tools

Dentsu / Tokyo OLFA Corporation The Art of Cutout

Dentsu / Tokyo + Ministry of Foreign Affairs of Japan / Tokyo Ministry of Foreign Affairs of Japan One plus One.

Kinetic / Singapore HOLYCRAP.SG Rubbish Famzine No.6 An Emojious Odyssey of the Gluttonous Omnivores

Kinetic / Singapore + Holycrap.sg / Singapore HOLYCRAP.SG Rubbish Famzine No.7 Flash and Blood

SHA / Tokyo SHA inc. Uncontrolled Types by Plo
tter Drawing

SHA / Tokyo + Domino Architects / Tokyo + Seigensha Art Publishing / Kyoto Seigensha Art Publishing 360° BOOK

TOMO + TOTB / Tokyo + RISSI / Tokyo Tokyo Metropolitan Foundation for History and Culture New Encounters in Art & Culture

Cheil Worldwide / Hong Kong Tesco Safety Bags

McCann Worldgroup India / Mumbai + McCann Health / Delhi Ministry of Public Health, Afghanistan The Immunity Charm

F5 / Shanghai Baidu Know You Again

Innocean Worldwide / Seoul + Planit / Seoul + Eliot / Seoul + Dr.Hook / Seoul Hyundai Motor Group Chatty Schoolbus

Direct Marketing

Dentsu / Tokyo Kobe Shimbun Emergency Collectibles

Dentsu Jayme Syfu / Makati City Greenpeace Philippines Dead Whale

McCann Worldgroup India / Mumbai + McCann Health / Delhi Ministry of Public Health, Afghanistan The Immunity Charm x 2

TBWA\HAKUHODO / Tokyo + Tohokushinsha Film Corporation / Tokyo adidas Japan Green Light Run x 3

Ogilvy & Mather / Singapore + Hogarth & Ogilvy / Singapore + Joinery / Los Angeles Alliance Française de Singapour Pitching French Films To Hollywood x 2

Geometry Global Japan / Tokyo Saga City The Edible Business Card

Health, Wealth and Pharma

McCann Worldgroup / Bangkok Verena International Capture x 2

McCann Worldgroup India / Mumbai + McCann Health / Delhi Ministry of Public Health, Afghanistan The Immunity Charm

F5 / Shanghai Baidu Know You Again

Interbrand Japan / Tokyo Matsumoto Kiyoshi Holdings End Embarrassment

Cheil Greater China / Beijing RC Pharma Butty&Belly

MullenLowe / Singapore Unilever – Clear Stress Causes Dandruff

BBDO / Bangkok Thai Health Promotion Foundation & Deaf Association of Bangkok Hearing Rescue

Intellectual Property

Cheil Worldwide / Hong Kong Tesco Safety Bags

Hindustan Petroleum / Mumbai Hindustan Petroleum Roads That Honk

McCann Worldgroup India / Mumbai + McCann Health / Delhi Ministry of Public Health, Afghanistan The Immunity Charm

Hakuhodo / Tokyo + TBWA\HAKUHODO / Tokyo + Hakuhodo Products / Tokyo + 1-10design / Tokyo Hakuhodo ELI / Wearable English Teacher

Moving Image Craft

McCann Worldgroup / Bangkok Verena International Capture

Six / Tokyo + Spa-Hakuhodo / Tokyo Double A Obsession for Smoothness x 2

McCann Worldgroup / Shanghai Chevrolet / SGM The Hunt Alone

Cheil Greater China / Beijing RC Pharma Butty&Belly

Responsive Environments

R/GA / Tokyo MUJI Tokyo Pen Pixel

Hindustan Petroleum / Mumbai Hindustan Petroleum Roads That Honk x 2

TBWA\HAKUHODO / Tokyo + Tohokushinsha Film Corporation / Tokyo adidas Japan Green Light Run x 2

Google Asia Pacific / Singapore + Lenovo / Singapore + Marina Bay Sands / Singapore + MediaMonks / Amsterdam Google Zoo Singapore ArtScience Museum: Into the Wild

Dentsu / Tokyo + Dentsu Tec / Tokyo + Rhizomatiks Research / Tokyo + Dentsu Creative X / Tokyo Japanese Government CeBIT 2017 Opening Ceremony | Japan Show Act

Download the Branded Entertainment Finalists – 2018-OneShowFinalists-BrandedEntertainment.pdf

Download the Health, Wellness & Pharma Finalists – 2018-OneShowFinalists-HealthWellness&Pharma.pdf

View the One Show Finalists Showcase here