Arcade Singapore wins social media duties for Kinder Joy and Bueno across South East Asia

Arcade Singapore has has secured the social media communications for Kinder Joy and Bueno across South East Asia. The brief includes content strategy and creation, creative planning and execution, and digital production. Markets are Indonesia, Thailand, Philippines, Malaysia and Singapore.

Matt Cullen, Arcade Founder and CCO (pictured) said, “We are excited to kick off 2018 with some major new business wins. At the end of the day, what clients value is quality of strategic thinking, a clear vision for their brand and work that delivers commercially.”

Arcade has also won regional social media duties for Comfort, the world’s leading fabric conditioner, owned by Unilever. And a Singapore based brief to rejuvenate Transitions photochromic lenses for a younger audience.