Samco Securities India appoints Triton Communications for creative and digital duties

Samco, one of India’s fastest growing companies in the Discount Broking Industry has appointed Triton Communications as their creative and digital agency.

Commenting on the appointment, Jimeet Modi, CEO of Samco said, “At Samco, we respect creativity and innovation. We are interested in exploring newer ways of targeting our audience; therefore our association with Triton Communication is very essential in terms of penetrating  the market. Triton have launched and created some memorable campaigns in the past and their aggressive approach is what we’re excited about to make ourselves a formidable name. I’m excited to work with Triton.”

Chirag Joshi, Head of Marketing at Samco said, “We are looking at building a definitive presence in the minds of Indian investors and for that, a strong brand image is critical. Getting Triton Communications on board as our creative and digital agency is a first  step towards that, I’m sure our partnership will lead to more and more Indian households coming into main stream Indian Capital market and drive inclusive growth. 

Ali Merchant, Founder Director of Triton Communications says, “This new partnership has come as a delight for me and my team. SAMCO is a very different client than the rest of our portfolio, and their needs are both challenging and intriguing at the same time. I’m looking forward to us chalking out strategic and creative ideas that work for SAMCO.”

Ullas Chopra, National Creative Director of Triton Communications says, “Winning the creative mandate for SAMCO is one of our highlights this year. We have worked with many financial institutions and brands but SAMCO’s discount broking offering is unique and thus challenging to work on. I’m already looking forward to see how our campaign shapes up for them.”