Asia has 10 shortlists in LIA TV/Cinema/Online Film category: 3 for Ogilvy & Mather Singapore
London International Awards (LIA) has announced the shortlists for TV/Cinema/Online Film.
Asia has 10 shortlists in the TV/Cinema/Online Film category with 3 from Singapore and Japan, 2 from Thailand and one each for Malaysia and Taiwan.
Japan’s shortlists include Hakuhodo Inc., Tokyo for Branded Content and Recreational for Gravity Daze 2 titled “Gravity Cat” and Spoon Inc., Tokyo for Home Furnishings/Appliances for Corporate Advertising titled “Sticking Together, No Matter What”.
Ogilvy & Mather Singapore have 3 shortlists for Branded Content, Entertainment and Humor for Ciné-Club titled “Pitching French Films to Hollywood“.
BBDO Bangkok has one shortlist for Public Service/Social Welfare for Speed Kills Campaign titled “Speed Blinds You” as does McCann Worldgroup Thailand, Bangkok for Cosmetics/Toiletries/Pharmaceuticals for Verena Sure titled “Capture”.
Naga DDB Tribal, Malaysia has a shortlist for Public Service/Social Welfare Campaign for Protect & Save The Children titled “Nursery Crimes: Itsy-Bitsy Fingers”, “Nursery Crimes: Suriram” and X-Line Co., Ltd., Taipei has a shortlist for Apparel for Taiwan Wacoal Sports titled “Wow Girls’ Lab”.
The LIA judging process is unique in that each juror sees every piece of work entered within the media that he or she is judging. The LIA Jury is comprised of the most talented, recognized and awarded individuals in the industry.
There are 82 entries shortlisted in the medium, with the United States leading with 27 shortlisted entries. The United Kingdom picked up 12 shortlisted entries, whilst Sweden fared well with 5.
The TV/Cinema/Online Film jury was chaired by Toygar Bazarkaya, chief creative officer of We Are Unlimited. Joining him on the jury were Rajdeepak Das, Leo Burnett Mumbai; Vanessa Fortier; Kien Hoe Ong, Y&R China; Steve Jackson, INNOCEAN Worldwide; Gigi Lee, TBWA Group Malaysia; Sachiko Nishihashi, Dentsu Inc.; Anna Qvennerstedt, Forsman & Bodenfors; Hugo Rodrigues, Publicis Brasil and Suthisak Sucharittanonta, BBDO Bangkok.
Winners for all media will be announced on 1st November. To view all shortlisted entries released thus far with media and full creative credits, please visit: www.liaentries.com/shortlist.
Complete list of TV/Cinema/Online Film 2017 Shortlist (by country):
ARGENTINA
Ponce, Buenos Aires:
• Cosmetics/Toiletries/Pharmaceuticals for Axe titled “Tommy Hugs”
• Campaign for Axe titled “Tommy Hugs”, “Luke Lucky Shirt”, “Double Jacket Jimmy”
AUSTRALIA
CHE Proximity:
• Innovative Use of TV/Cinema/Online Film for Cochlear titled “The Hearing Test In Disguise”
Clemenger BBDO Melbourne, Melbourne:
• Public Service/Social Welfare for Transport Accident Commission Victoria titled “Every Speed Has a Consequence”
J.Walter Thompson, Sydney:
• Social Media for Parkinson NSW titled “Parkinson’s Challenge”
BRAZIL
AlmapBBDO, São Paulo:
• Branded Content for Getty Images titled “Nosferatu”
CANADA
Cossette, Toronto:
• Entertainment for Banff Centre for Arts and Creativity titled “Piano”
FCB Canada, Toronto:
• Innovative Use of TV/Cinema/Online Film for Canadian Down Syndrome Society titled “Down Syndrome Answers”
EGYPT
FP7/CAI, Cairo:
• Beverages – Non-Alcoholic for Coke – Red titled “The Line Up Song”
FRANCE
BETC, Paris:
• Media Promotion for CANAL titled “Kitchen”
• Apparel for Lacoste titled “Timeless”
BETC / BETC Shopper, Paris:
• Retail for Leroy Merlin titled “Life’s Adventure”
Herezie Group, Paris:
• Public Service/Social Welfare for David Lynch Foundation titled “Sounds of Trauma”
GERMANY
Grabarz & Partner, Hamburg:
• Automotive for Volkswagen titled “Laughing Horses”
• Humor for Volkswagen titled “Laughing Horses”
Ogilvy Germany, Germany:
• Social Media for European Anti-Bullying Network (EAN) titled “Escalating GIFs”
JAPAN
Hakuhodo Inc., Tokyo:
• Branded Content for Gravity Daze 2 titled “Gravity Cat”
• Recreational for Gravity Daze 2 titled “Gravity Cat”
Spoon Inc., Tokyo:
• Home Furnishings/Appliances for Corporate Advertising titled “Sticking Together, No Matter What”
MALAYSIA
Naga DDB Tribal, Malaysia:
• Public Service/Social Welfare Campaign for Protect & Save The Children titled “Nursery Crimes: Itsy-Bitsy Fingers”, “Nursery Crimes: Suriram”
NEW ZEALAND
Colenso BBDO, Auckland:
• Beverages – Non-Alcoholic for Anchor titled “Milk Slams – Inside Out”
• Copywriting for Anchor titled “Milk Slams – Inside Out”
• Campaign for Pedigree Child Replacement Programme titled “Treehouse”, “Scared”, “Hard to Impress”
PORTUGAL
FUEL Publicidade, Lisboa:
• Public Service/Social Welfare for AMCV titled “Doctor”
Havas WW Portugal, Lisboa:
• NGO for Amnistia International titled “Let Us All Unite”
SINGAPORE
Ogilvy & Mather Singapore, Singapore:
• Branded Content for Ciné-Club titled “Pitching French Films to Hollywood”
• Entertainment for Ciné-Club titled “Pitching French Films to Hollywood”
• Humor for Ciné-Club titled “Pitching French Films to Hollywood”
SPAIN
Leo Burnett Madrid, Madrid:
• Entertainment for Christmas Lottery titled “December 21st”
MRM//McCann Spain, Madrid:
• Branded Content for Smart 1|2|3 Account titled “Beyond Money”
• Corporate Image for Smart 1|2|3 Account titled “Beyond Money”
SWEDEN
Forsman & Bodenfors, Gothenburg:
• Retail for H&M Garment Collection titled “Bring It On”
• Utilities for Telia titled “A Better Life – Married Men”
• Automotive for Volvo XC60 titled “Sometimes The Moments That Never Happen, Matter The Most.”
KING, Stockholm:
•
Public Service/Social Welfare for Ministry of Foreign Affeirs titled “Free the Speech”
• Social Media for Ministry of Foreign Affeirs titled “Free the Speech”
TAIWAN
X-Line Co., Ltd., Taipei:
• Apparel for Taiwan Wacoal Sports titled “Wow Girls’ Lab”
THAILAND
BBDO Bangkok, Bangkok:
• Public Service/Social Welfare for Speed Kills Campaign titled “Speed Blinds You”
McCann Worldgroup Thailand, Bangkok:
• Cosmetics/Toiletries/Pharmaceuticals for Verena Sure titled “Capture”
THE NETHERLANDS
Heineken, Amsterdam:
• Corporate Image for Heineken titled “Jackie”
UNITED ARAB EMIRATES
J. Walter Thompson, Dubai, Dubai:
• Copywriting for Mada Masr Publication titled “Micropolitics: Under-14 Handball”
Leo Burnett Dubai, Dubai:
• Utilities for du titled “The Man Sitting Next to You”
• Public Service/Social Welfare Campaign for du titled “Burglary”, “Kidnap”, “Murder”
UNITED KINGDOM
adam&eveDDB, London:
• Public Service/Social Welfare for AA titled “Designated Driver”
• Branded Content for H&M titled “Come Together”
• Corporate Image for H&M titled “Come Together”
• Retail for John Lewis titled “Buster the Boxer”
• Foods for Skittles titled “Romance”
• Automotive for Volkswagen UK titled “Alien”
Publicis, London:
• Beverages – Alcoholic for Heineken titled “Open Your World – Worlds Apart”
• Social Media for Heineken titled “Open Your World – Worlds Apart”
Riff Raff Films, London:
• Campaign for MailChimp titled “MailShrimp”, “KaleLimp”, “JailBlimp”
• Apparel for Nike titled “What Are Girls Made Of?”
RSA Films, London:
• Beverages – Alcoholic for Heineken titled “Open Your Worlds – Worlds Apart”
tantrum, London:
• Campaign for Ikea titled “iPad”, “Wardrobe”, “Flour Jar”, “Mat Slip”, “Tent”, “Plate”
UNITED STATES
215 McCann, San Francisco:
• Entertainment for Hulu titled “Lying To Get The Part”
BBDO New York, New York:
• Public Service/Social Welfare for AT&T titled “The Unseen”
• Corporate Image for GE titled “You Can’t Unring a Bell”
• Innovative Use of TV/Cinema/Online Film for Lowe’s titled “Made in a Minute”
• Innovative Use of TV/Cinema/Online Film for Mars Chocolate North America / Snickers titled “Snickers Live Super Bowl Ad”
• Confections/Snacks for Mars Chocolate North America / Snickers titled “Recovery Room”
• Humor for Mars Chocolate North America / Snickers titled “Recovery Room”
• Corporate Image for P&G titled “The Talk”
• Copywriting for P&G titled “The Talk”
• Public Service/Social Welfare for Sandy Hook Promise titled “Evan”
CP+B, Miami:
• Campaign for letgo titled “Hospital”, “Tornado”, “Disco Ball”
DDB New York, New York:
• NGO for WCFF titled “Dream”
GSD&M, Austin:
• Foods for Avocados From Mexico titled “Secret Society”
• Copywriting for Avocados From Mexico titled “Secret Society”
• Humor for Avocados From Mexico titled “Secret Society”
INNOCEAN USA, Huntington Beach:
• Pet Products for Organic Doggie Treats titled “Unsullied”
• Humor for Organic Doggie Treats titled “Unsullied”
Leo Burnett, Chicago:
• Electronic Equipment for Samsung titled “Ostrich”
McCann New York, New York:
• Humor for Qualcomm titled “Ignore This-Beatboxing”
• Campaign for Qualcomm titled “Ignore This-Bavarian”, “Ignore This-Beatboxing”
• Public Service/Social Welfare for The Brady Campaign to Prevent Gun Violence titled “Toddlers Kill”
• Innovative Use of TV/Cinema/Online Film for U.S. Army titled “White Hats Wanted”
Saatchi & Saatchi, New York:
• Household Products for Tide titled “#BradshawStain”
• Branded Content for Walmart titled “The Receipt”
The Martin Agency, Richmond:
• Campaign for GEICO titled “Grocery”, “Pottery”, “Massage”, “Bagpipes”, “Raquetball”
Venables Bell and Partners, San Francisco:
• Automotive for Audi titled “Duel”
Wieden+Kennedy, Portland:
• Electronic Equipment for Samsung Galaxy Note 7 titled “Busy, Busy, Busy”