GREYnJ United Thailand + Ananda Development urges people to help build a better tomorrow
Ananda Development is shifting from being just one of Thailand’s leading real estate companies to becoming a platform that will bring problem-solvers, creative and talented people together in order to help shape a better tomorrow. To reinforce their positioning as an ‘urban living solutions’ provider, the collaborative projects will aim to find and create solutions that will improve the quality of urban life. With their ambitious vision to help build a better city, Ananda Development acknowledges that it is a task impossible to achieve alone.
As a first step, an online film “Today. Together. Tomorrow.” was launched to invite and encourage all Bangkokians with the shared passion, vision, and ambition to come together. And with the belief that a better tomorrow starts today, the film inspires the future generation to solve the problems we face every day, through a culture of collaboration. The campaign is supported with other media channels, including print, OOH, online and social media. #WeCulture
In conjunction with their brand campaign, they have also recently launched a film encouraging people to live a better life today, rather than just dreaming of a better tomorrow. The film invites people to their annual event, Ananda Urban Pulse, where they would unveil the latest condos and houses that are up for sale. This year, the new developments have been designed to promote and facilitate healthier and greener living. For those in Bangkok, the event will take place 22 – 25 June 2017 at Siam Paragon.
Credits –
Chief Creative Officer: Jureeporn Thaidumrong
Executive Creative Director: Andrew Chu
Senior Creative Team: Thanapol Jiratadaporn, Pattanapond Ketrathon
Creatives: Sirichai Yotatikuncha, Veerawin Suksantinunt, Amrita Baweja
Managing Director: Kanaporn Hutcheson
Client Service Director: Kanokkorn Seehapan
Account Manager: Nantida Tansawai
Account Executive: Jiratchana Boontham
Agenc Producers: Kanoksak Kanchanachutha, Thanyaporn Damprasert, AnuchitSannopphakun, Nattakit Wongpakorn.
Traffic Manager: Warangkana Naksakul
Production Company: Dylan Films Co., Ltd.
Director: Tanis Pintong
Co Director: Jay Nantakwang
Executive Producer: M.R. Rangsipant Yugala
Producer: Nanthanee Namtip
Production Manager: Supaporn Kongkapee
DoP: Thrinnanon Samrej
Post Production: The Post Bangkok
Music and Sound Design: Cine Sound / Sound Suite Studio
Client: Ananda Development
Corporate Marketing team:
Vice President : Phonganan Sookkasem
Assistant Marketing Director : Ruthairat Rassamee
Senior Marketing Manager : Panit Kangthong , Pongsakorn Chaisiri , Uthen Phetvaree
Marketing Manager : Muncharita Phetkhai , Anont Vidhayasirinun
Assistant Marketing Manager : Praopilard Paknoi
Senior Marketing Executive : Pannapa Vatcharaprasertchai