BBDO India wins Bronze in Cannes Creative Effectiveness Lions for Ariel's "Share the Load"

Share the load facebook.jpgBBDO India has won Asia's only Lion in the Creative Effectiveness category at Cannes Lions.

The Bronze was awarded for Ariel's "Share the Load" campaign.

Overall, there were 109 entries in Creative Effectiveness and 13 Lions were awarded, including 2 Gold, 4 Silver and 6 Bronzes. The Grand Prix went to "Monty's Christmas" for John Lewis, by Adam & Eve DDB, UK. "The winner epitomises the very best of creative effectiveness. It's heartwarming work that uses creativity to drive exceptional results and profit growth," said Lions Jury President, Andrew Robertson, Chief Executive Officer, BBDO.

VIEW THE CREATIVE EFFECTIVENESS WINNERS: Creative Effectiveness Lions Winners.xlsx

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