Juliana Chua joins Ignite Kuala Lumpur as GM

Ignite Kuala Lumpur has appointed Juliana Chua as General Manager reporting directly to T. Renganathan, Group CEO. Chua joins the agency to further develop the company’s growing portfolio. She brings with her 19 years of experience from various marketing touch points in Malaysia. Her experience spans over multiple fronts of brand activation solutions for industries such as FMCG, telecommunications, oil and gas, banking, retail marketing, beauty & health, and lifestyle products.

To add to her credentials, Chua (pictured) spear-headed her own brand activation outfit for two years, working with both local and international brands to provide marketing and communication solutions. In an effort to deep dive into the communication side of the industry, she then joined the media industry to learn the application of seamless content integration throughout all communication channels.

In her last 3 years with Zenith, she has won 7 awards that were instrumental in making Zenith Malaysia the top 3 media agency with the most gold in the Malaysia Media Awards 2012.

“We view her appointment as a commitment to transform brands through creativity and to challenge the norm. I am confident that with Juliana’s calibre and industry knowledge, she will play a key role in providing new ideas to the team and most importantly to our clients” said  Renganathan.