Cheil Worldwide Korea’s campaign for Samsung Galaxy asks cyclists to share what they #RideFor
Samsung Galaxy’s #RideFor campaign created by Cheil Worldwide is a hashtag campaign that consumers can share what they #RideFor on their social media and explore who else rides for the same reason on http://bit.ly/ridefor.
Every rider has a reason. Not only pro cyclists, who #RideFor their team, but also people who do it for their health, some for good times with friends and even because they like the style. Share your reason and be a part of the global conversation.
And with the Samsung Galaxy S6 and S6 edge, along with the S5 and Note 4, consumers can experience the enhanced S Health when they cycle.
Credits –
Creative Director: Yeongkuk Kwon
Art Directors: Zonguk Han, Jasper Cho, Sunghoon Min
Copywriters: Yongjun Jung, Solmi Park
Head of Experience Marketing Group: Eunsook Koh
Senior Account Director & Team Leader: Koeun In
Senior Account Managers: Soyoun Yim, Monica Park
Account Executives: Jake Hwang, Jinyong Park
Head of Sports & Entertainment Marketing: Hoon Kang, Samsung Electronics
Director: Jeff Yangsoo Kim, Samsung Electronics
Senior Manager: David Park, Samsung Electronics
Manager: TK Park, Samsung Electronics
Film Production: Stink Productions London