mInteraction Thailand appoints new creative director and promotes two senior creatives

mInteraction Thailand has appointed Anjawin Shinkhem as Creative Director. In his new role, Shinkhem will lead a newly created team and will be tasked in delivering the integrated digital idea that works for key clients of mInteraction/ Mindshare such as PepsiCo and Tesco Lotus.

Shinkhem (pictured left) brings over 15 years experience with great recognition at AdMan, AdFest,as well as Cannes. He joins the agency from McCann Bangkok, where he was responsible for integrated creative solutions across the McCann’s disciplines. Prior of McCann, Shinkhem was with Leo Burnett.

Speaking on the appointment Siwat Chawareewong – CEO of mInteraction said, “We are delighted to welcome Anjawin to mInteraction. I am confident that Anjawin’s experiences, skills, and knowledge from both online and offline communications will be the great not just limited to the working teams, but clients of GroupM”.

Together with Shinkhem’s appointment, the agency has announced the promotions of two senior creative members. Buncharith Saovapichard is named Creative Director of mInteraction/Mindshare, and Kaweewat Tantrakul as Creative Director for mInteraction. All three directors will report to Executive Creative Director, Jirat Arinrith.