Cannes Contenders: MEC Asia Pacific

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How will Asia Pacific perform at Cannes this year? In the lead up to the Festival, Campaign Brief Asia will be showcasing the work we hope will impress the judges…

MEC China

To make Daimler’s small smart car stand out in a market where big is best, MEC created China’s first mobile commerce campaign  – and sold 388 limited edition smart cars in less than 3 minutes.

MEC Australia

In the battle for laundry detergent supremacy, the fight was getting dirty. We created a world first technology to make 1.2 million creative messages that connected with Aussie sport moms.

Want to showcase your agency’s best chances at Cannes this year? Open to all Asian based agencies planning on entering Cannes this year. Just email kim@campaignbrief.com with a paragraph or two on each of your best chances. No more than 6 per agency. Include a link to the case study/TVC or supply jpegs if it is print.