Y&R Philippines hires Anna Testa as chief executive officer replacing Mary Buenaventura

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AnnaTesta.jpgAnna Testa has been named the new Chief Executive Officer of Y&R Philippines, effective June 1, 2015. Testa takes the reins from Mary Buenaventura.

Testa (pictured) is an industry veteran with over 20 years of experience in advertising and marketing communications. Prior to joining Y&R, she spent more than 11 years at Leo Burnett, mostly on global brand leadership for P&G business, covering various markets: Western Europe with key focus on France, Germany, UK; Central Eastern Europe focusing on Russia; Asia: Japan, Korea, China, Singapore, Malaysia, India, Philippines. Testa has been stationed in Singapore, London, and Tokyo, and has worked on SK-II and Whisper/Always.

Her earlier assignments in Manila, were in the fields of advertising and in business process consulting. Philippine advertising experience includes having heading up McDonald’s Philippines, and Nestle Philippines. Her business process consulting experience included change management programs with Universal Robina Corp, Philippine Daily Inquirer, to name a few.

“Anna brings a wealth of experience to the role and we are delighted to welcome her on board,” said Sanjay Bhasin, CEO, Y&R Southeast Asia. “We’re sad to bid Mary farewell but wish her the very best in her new role. I know that Y&R Philippines will only continue to grow under Anna’s leadership and look forward to achieving continued success with her.”

“Mary has certainly set the bar high and her many achievements will be a tough act to follow, but I look forward to the challenge,” said Testa. “Y&R has a fantastic team in the Philippines–creative, brilliant and daring–who have propelled their agency to becoming one of leading integrated marketing communications firms in the country. The breadth of services of Y&R Philippines is impressive, from branding to shopper to activation to digital. And they even have a Cannes Lion under their belt. I’m very excited to be working with them and am certain there will only be many more wins ahead.”

Testa will report to Bhasin and will be based out of the Manila office.