Lawrence Yang joins iProspect Hong Kong as general manager & regional director for APAC

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CIMG.jpgLawrence Yang (left) has joined as General Manager of iProspect Hong Kong and Regional Director for iProspect Asia Pacific. Yang started in Hong Kong this month, reporting into Ruth Stubbs, CEO of iProspect Asia Pacific and Rob Hughes, CEO of Aegis Media North Asia.

“iProspect has seen incredible growth over the last couple of years and we are now ready to take the business to the next level. Yang is the ideal candidate to take the helm and drive the business forward successfully in Hong Kong and beyond.” said Stubbs.

 

Yang has over nine years of experience in the industry and joins iProspect from his previous role as Performance Director at FirstClick Consulting, Australia’s largest independent performance marketing agency.  He has extensive experience in performance and search marketing from his time at Performics Australia where he managed the Sydney team and ZenithOptimedia where he led the advertising operations team for two years.

Prior to that Yang held several senior roles over six years at GroupM agencies in Asia Pacific and North America.

 

“I’m excited to join iProspect. The Hong Kong office is ready for the next phase of growth as a regional hub and I look forward to working closely with our clients and with the iProspect team to make it happen.” said Yang.