Cooling effect of Park Avenue razor blades

COOLING EFFECT 1.jpgPublicis Communications, Mumbai used air conditioning outlets to demonstrate how the pro-cooling strip on Park Avenue razor blades work.

Credits - Chief Executive Officer: Ashish Khazanchi. Executive Creative Director: Tushar Kadam. Creative Director: Vivek Rao, Shahrukh Irani. Copywriter: Manan Pandya. Art Director: Girish Wadisherla, Sowmya Balakrishnan. Account Director: Natasha Kulkarni.


Albert Scamus said:

I love it.

And Im gonna stick my neck out and bet that so does Al Fatwah.

Al Fatihah said:

Nice! Very nice!

I think I'll buy the product right now and shave off my beard before my Friday prayers!

Albert Scamus said:

Good idea to come clean, Al Fatwah...please be sure to hold the razor for at least 15 min in front of the aircon vents before commencing.

Al Fatihah said:

Only if the cooling strips don't work! Publicis Mumbai owes me an air-con if the product doesn't deliver!

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