
To demonstrate the simple functionality of SUPOR kitchen knives in a unique and entertaining way DraftFCB China created a website where consumers can 'play' with the knife. The moment they start playing, a 30 second hijack begins. Consumers are not able to quit or continue with their normal browsing because the cursor/arrow has been cut into smaller pieces.
VIEW THE IDEA
Eddie, it has been done before.
Radical....a knife that cuts stuff up.