Ogilvy Mumbai places a shower in a one of the most driest villages to show the value of water

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Unilever.jpgAs part of Unilever India’s ‘Start A Little Good’ initiative, Ogilvy Mumbai has created a powerful film to show the value that water has in the villages of India. Plucking a shower out of a city and placing it in a water-starved village completely changes the meaning of a shower. The water that was used in shooting this film, was collected and given to the people of Mangalaram ki Dhani, the village where the film was shot. It is one of the most dry villages of India.

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