Bates’ B Ramanathan takes on the additional role of chief executive for Ogilvy Indonesia

Ogilvy has appointed B Ramanathan (Ram) as Chief Executive of Indonesia, a dual position he will hold in addition to his current role as CEO of Bates CHI & Partners Indonesia.

Kent Wertime, Ogilvy’s Chief Executive, Asia said, “We’re thrilled to have Ram back in the Ogilvy fold. He is a 19-year veteran of Ogilvy having successfully lead our Mumbai and Kolkata offices in India prior to his role at Bates CHI & Partners Indonesia. He has such a passion for brands, our clients, and our people. I am very much looking forward to our next phase of continued growth in Indonesia with Ram at the helm”.

Ram’s appointment follows Anne Ridwan’s announcement to all-staff last week, where she shared her intent to take some personal time off, and step down from her position with the agency from January 2019.

Wertime added, “Anne has led us through an important period of change and transformation in Indonesia, including the re-founding of the agency. She took on the leadership of this transition with hard work, care for our clients, concern for our staff, and real integrity. I have truly appreciated her efforts and wish her all the best in her future endeavours.”

Ram (pictured above) said, “I am extremely excited to begin another new chapter with Ogilvy, and look forward to furthering our partnerships with clients and becoming integral to their growth stories. Ogilvy in Indonesia has always been one of the top agencies in the market. It’s an extraordinary team, and together we will strive to push creativity and bring to bear the enormous contribution that Indonesia can bring to the world stage.”

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