Scarecrow M&C Saatchi awarded creative duties for 7 FMCG brands to be handled out of Mumbai

Scarecrow M&C Saatchi strengthens its portfolio by winning 7 FMCG brands, two of which are international.

These wins include: The Lactalis Group’s Anik range (Ghee, Milk, Flavoured Milk, Buttermilk, Curd and Milk powder), the complete portfolio of Baby Sebamed, an iconic German brand established by dermatologist Heinz Maurer. It’s marketed in India by USV Pharma and Wagh Bakri Group’s popular brand Mili Tea.

Of the seven brands, four belong to Emami Group – the complete range of Boroplus (Face Wash, Fairness Cream, Body Lotion, Prickly Heat Powder and  Antiseptic Cream), Emami Kesh King Hair Oil & Shampoo, Emami 7 oils in one hair oil and Emami Diamond shine hair colour

The accounts will be handled by Scarecrow M&C Saatchi’s Mumbai office.