AKA Asia wins OPPO Singapore PR and creative

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OPPO.jpgFollowing a four-way competitive pitch, OPPO Singapore has appointed AKA Asia as its PR agency, with immediate effect.

AKA will focus on defining the brand’s narrative and driving a meaningful brand story in Singapore through compelling content targeting a younger audience.

He Meng Xiao, Marketing Manager of OPPO Singapore said, “When we were looking for an agency, we wanted a team that not only had an excellent track record of solid PR expertise and creative communication, but one that would go beyond the traditional press office to push the boundaries and excite our fans. We are excited about the next chapter of our brand growth in Singapore.”

Kate O’Shea, Co-founder of AKA Asia commented, “We are excited to be partnering with leading consumer electronics and smartphone brand OPPO. We are looking forward to demonstrating our strategically creative capability through thought-provoking and interactive campaigns grounded in consumer insight.”