ZOO Group Singapore tasked to get seniors to look after their health for Active Ageing campaign

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ZOO Group.jpgPeople’s Association has appointed ZOO Group Singapore for the Active Ageing campaign.

 

The campaign will focus on the community effort to empower seniors in Singapore to stay physically, mentally, and socially active. To take charge on the creative duties of this campaign, People’s Association has appointed ZOO Group Singapore.

The agency is tasked to get seniors to take charge of their own health by participating in the myriad of programmes and activities in the Community Clubs, Residents’ Committees, and Neighbourhood Committees so that more seniors can continue to enjoy a high quality of life for as long as possible.

 

The appointment will see ZOO Group Singapore take responsibility for communications through various touch points such as print, digital, and other related collaterals.

 

This follows the recent wins and appointments of ZOO Group Singapore for National Youth Council, Malay Heritage Centre, Intuit, Abbott, Cyber Security Agency of Singapore, and The ASEAN Chairmanship 2018 for Ministry of Foreign Affairs.