Six Inc Tokyo + Spa Hakuhodo Bangkok win Gold and Silver Lions for Double A Paper "Obsession for Smoothness" in Cannes Design Lions

OK GO.jpgDead Whale.jpgSix Inc Tokyo has won both a Gold Lion and Silver Lion in the Cannes Design Lions for their Double A Paper "Obsession for Smoothness". Six Inc Tokyo was the creative agency and they worked with brand agency, Spa Hakuhodo Bangkok.

The intricate music clip for popular band OK GO demonstrates that jam-free printing is the heart and soul of this Double A "World's First Paper Mapping" project.

This was the only Gold that came Asia's way however 2 Silver Lions were awarded to Dentsu Inc Tokyo for "One for One" for the Ministry of Foreign Affairs Japan and for "Eating Kabuki with your Fingers" for Shockhik Co.

Dentsu Jayme Syfu Philippines also won a Silver Lion for their highly-acclaimed Greenpeace "Dead whale".
In addition to Dentsu Inc Tokyo's two Silver Lions, they also won 3 Bronze Lions for Olfa Corporation's "The Art of Cutouts", Good Morning Co's "Only for Aesthetic Eyes" and "Redefining Distance".

TBWA\Hakuhodo Tokyo picked up a Bronze Lion for NHK APP/NHK NEWS for "Safety Hacks" and TBWA\Shanghai also won Bronze for Adidas' "Terrex - Made for any Terrain" for NTT DocomO INC.

In the Design Lions, 1,248 entries were received and 70 Lions awarded: 7 Gold, 25 Silver and 37 Bronze. The Grand Prix went to 'Trash Isles' by AMVBBDO, London for Plastic Oceans / Ladbible, United Kingdom.


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