GOVT Singapore strengthens creative leadership hiring Pradeep D’Souza and Steve Kyriakou

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GOVT Singapore.jpgGOVT Singapore has added two seasoned creative leaders to its growing agency.

Creative Director Pradeep D’Souza (pictured right) joined from DDB Singapore late last year, bringing with him a wealth of leadership experience, having worked on accounts such as RSAF, Manulife, KeppelLand, the Breast Cancer Foundation Singapore and more in an illustrious, award-winning career spanning over 17 years.

D’Souza leads the charge on accounts such as The National Gallery, Virgin Active and Unilever amongst others in the agency.

Steve Kyriakou (pictured above left) also joins GOVT as Creative Director. Previously Creative Director on Singtel at Ogilvy, Kyriakou brings with him a depth of experience working on and winning awards for blue-chip brands such as UOB, DBS, Qatar Airways, IKEA, Great Eastern Life Insurance and more.

Kyriakou immediately takes on the remit of leading the creative department on the OCBC Bank account, alongside Executive Creative Director Tim Chan.

Chan said, “Being a local, independent agency shouldn’t mean that we run the place like a mom and pop shop. That’s why we invest in top-class talents, leaders and mentors — to push on and improve our product even more. Pradeep and Steve bring with them the pedigree and fire to shape the agency and work with our clients as real partners. It’s what we promise our clients and we’ll always deliver on that. It also helps that these two gentlemen are thoroughly enjoyable people to be around.”