Francois Du Preez’s One Show Pick of the Day is Getty Images’ ‘Non Silent Film’ via AlmapBBDO
Judging of The One Show and ADC 97th Annual Awards is currently underway in Punta Cana, Dominican Republic. Each day, they are posting a brief “Pick of the Day” video interview with a One Show or ADC Annual Awards jury member, where they tell us about one piece of work that really impressed them.
When AlmapBBDO was tasked with showcasing Getty Images’ vast yet underappreciated sound library, the Sao Paulo agency harnessed the visual power of Nosferatu, the classic silent horror film — and made it not-so-silent. Francois Du Preez, chief digital officer at Grey Johannesburg and One Show 2018 Interactive Jury Member, felt that the frightening final output was worthy of his Pick of the Day vote.
“It’s a really fun and inventive way of expressing a lot of different musical genres…”