APAC Tambuli Awards names Dentsu’s Yasuharu Sasaki as Media & Digital executive jury president

February 2 2018, 9:13 am | BY Lynchy | No Comments

Yasuharu Sasaki.jpgThe Asia Pacific Tambuli Awards has named Yasuharu Sasaki, Executive Creative Director, Head of Digital Creative Center, and Managing Director, Creative Planning Division 4, of Dentsu Japan, as the 2018 Jury President of the Media & Digital Executive Jury.

The pioneer award show globally that honors brands that do good and do well, the APAC Tambuli Awards celebrates brands that show the seamless integration of creativity + human good + results. Case study entries must demonstrate how brands uplift society, create positive change, and correlate purpose with purchase.

The APAC Tambuli Awards is not an award on charity, advocacy, pro bono, or CSR advertising, even if those campaigns are welcome and encouraged to enter. The award, however, focuses on mainstream brand campaigns that celebrate humanity, inspire purpose, and deliver results.

Sasaki commented, “In the digital age, people and brands are connected not only with advertising communications, but with relevant promises that brands can offer to society. I believe that the Asia Pacific Tambuli awards is one of the best places to find out those kind of great brand experiences that are not just fun, not just efficient, but effective.”

Sasaki is executive creative director at Dentsu Tokyo in charge of digital creative and innovation. He has a background in computer science and his curiosity has always found a way into writing, digital experience design and coding. He has worked on clients such as Coca-Cola, Google, Glico, Kirin and UNIQLO. His list of awards includes Cannes Lions, D&AD, The One Show, Spikes, ADFEST and CLIOs, of which he’s also been a jury member. Sometimes, you’ll find Yasu kayaking anywhere from the rivers of Mongolia to the Hudson in New York. Always, however, he seems to be wearing a cool shirt.

Deadline for submission of entries is on March 28, 2018. The complete list of categories and entry form are available here. For inquiries, email carla.estanislao@uap.asia.