Takho Lau joins DDB China as ECD and managing partner of Guangzhou and Beijing

DDB China has appointed Takho Lau (pictured right) as executive creative director and Managing Partner of Guangzhou and Beijing. Lau will partner with Matthew Cheng, (pictured left) MD of DDB Guangzhou and Beijing. The pair will be responsible for operations and client business for the two offices.

Cheng commented, “I have known Takho for more than 20 years. First as an old classmate and then as a partner, having worked side by side with him for many years at Leo Burnett Guangzhou and Shanghai. Takho is creative, passionate and totally dedicated, he loves all things new. I am delighted to join him again to manage our Guangzhou and Beijing offices and I look forward to further strengthening our creativity, and developing our business together in China”.

Before joining DDB, Lau was ECD at Leo Burnett Shanghai and has worked for international advertising companies Ogilvy & Mather and JWT. As a senior creative with over 17 years of experience in the China market, Lau has served many well-known domestic and foreign brands in various fields. He excels at combining traditional and digital marketing to create innovative marketing programs with a distinctive brand image and style.

Danny Mok, President and CEO of DDB China Group remarked, “I am delighted that such an exceptionally-talented creative leader is joining us at DDB. In fact, Takho, Matthew Cheng and I are all old comrades in arms, and I look forward to seeing them shine at DDB as they lead our Guangzhou and Beijing offices to new heights.”