Francis Flores, Global CMO Jollibee and Lester Estrada Country Marketing Director, P&G Phils. join 2018 APAC Tambuli Awards executive jury

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The Asia Pacific Tambuli Awards has announced the addition of client heads as members of the 2018 executive jury – Francis Flores (pictured left), Global Chief Marketing Officer Jollibee, (Humanity & Culture Jury) and Lester Estrada (right) Country Marketing Director, Procter & Gamble Philippines, (Media & Digital Jury).

The categories under the Humanity & Culture cluster include: Advocacy, Family-Centered Brand, Youth Brand, Health & Wellness, Care for the Environment, Arts, Culture & Heritage, Education & Lifelong Learning, Poverty Alleviation, Responsible Citizenship, and Entrepreneurship.

The Media & Digital cluster categories include: Video Screen, Audio, Print, Outdoor, Mobile, Integrated Media, Integrated Digital, Social Media, Brand Experience & Engagement, Best Use of Influencer, and Best Use of Programmatic.

The pioneer award show globally that honors brands that do good and do well, the APAC Tambuli Awards celebrates brands that show the seamless integration of creativity + human good + results. Case study entries must demonstrate how brands uplift society, create positive change, and correlate purpose with purchase.

The APAC Tambuli Awards is not an award on charity, advocacy, pro bono, or CSR advertising, even if those campaigns are welcome and encouraged to enter. The award, however, focuses on mainstream brand campaigns that celebrate humanity, inspire purpose, and deliver results.

Deadline for entries is on March 28. Visit here for details and entry kit. For inquiries, email carla.estanislao@uap.asia