Adrian Sng to replace Mazuin Zin in managing director role at MullenLowe Malaysia

MullenLowe Malaysia has hired former Saatchi & Saatchi Malaysia CEO Adrian Sng as their new Managing Director. Sng replaces former MD Mazuin Zin who has decided to step down from her role to pursue other opportunities within the industry.

Sng (pictured left) brings with him rich leadership experience having worked at leading international agency brands such as Ogilvy, Leo Burnett, BBDO and most recently Saatchi & Saatchi Malaysia. He reports to Vincent Digonnet, APAC CEO, MullenLowe Group.

“I am very pleased and privileged to have this opportunity to build on Mazuin’s achievements,” said Sng. “She has a great team and built an expanded capability and client base which puts us in a strong position for further growth. I am excited by the vision of MullenLowe Group working within Malaysia and the wider region to deliver exceptional client outcomes”.

Mazuin says: “I am both proud and sad at the same time to leave this business and my team. The great work the team has done ensures that MullenLowe Malaysia is in a rock solid position to continue its trajectory in the very capable hands of Adrian. I feel confident that MullenLowe Group will continue to be an important partner for their clients in Malaysia”.

Vincent Digonnet said: “Understandably we are sad that Mazuin can’t complete the journey with us to build MullenLowe Malaysia into a modern channel-neutral solutions provider, using our hyperbundling approach. Thankfully in Adrian we have acquired a seasoned leader who relishes the challenges this market provides, and we wish them both well in their new roles.”