ECCO partners with DeVries Global in Taiwan

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ECCO.jpgECCO, a premium brand for shoes and leathergoods, has appointed DeVries Global as their communications agency, to spearhead their public relations program in Taiwan.

Inspired by its Scandinavian design heritage, a passion for quality craftsmanship, and its unique ownership of the manufacturing process, ECCO is available worldwide, in 88 countries. This new partnership with DeVries Global, will help ECCO to broaden its brand awareness and design ethos, to the Taiwanese consumer.

“The team at DeVries Taiwan, is young and creative. We were very impressed by their incisive market insights, imaginative ideas, and holistic approach to brand communication. We believe this strategic partnership will bring us innovative ways to connect, and grow the ECCO consumers in Taiwan,” said Nathalie Hsieh, General Manager, ECCO Taiwan.

“We are thrilled to be working with ECCO, a brand that creates from the heart. A brand driven by a strong and pure design heritage, craftsmanship and innovation. Through culturally engaging communication, we look forward to igniting the awareness and interest in the unique ECCO story and its premium shoe and leathergoods collections,” said Andres Vejarano, Regional Managing Director, Asia, DeVries Global.