AdQUA Interactive Seoul + GS Caltex create the Kind Words Ringback tone to help stop insults

GS Caltex have found that customer service employees are burdened by verbal abuse and insults by ringing customers.

AdQUA Interactive Seoul and GS Caltex created a Ringback tone to improve the working environment of customer service employees and actualized this idea as a solution by implementing the Kind Words Ringback tone.

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