Society Hong Kong wins Nike social media

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Penny Chow.jpgSociety Hong Kong has been appointed to the Nike social media business.

Society, a relative newcomer to the Hong Kong digital marketing landscape having launched in April 2017 beat several agencies in a competitive pitch to lead content development and community management for Nike in Hong Kong.

With digital data-driven content marketing sitting at its core, Society encompass all of the core disciplines of social media under one roof including content strategy and planning, ideation and content creation, community management, social CRM, analysis and reporting, and paid social; amplified by a host of proprietary emotional listening and measurement tools.

Penny Chow, Head of Society Hong Kong (pictured above) commented, “Society offer a differentiated proposition in the Hong Kong market, as a social and content partner that is obsessed with truly defining our client’s needs and offering bespoke solutions to create genuine connections with consumers. We are incredibly excited to partner with a game changing power brand as progressive and innovative as Nike.”