McDonald’s drops Leo Burnett Sydney from its creative roster; consolidates account with DDB

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mcdonaldsrest.jpgAustralia: After 12 years Leo Burnett Sydney has lost its slice of the McDonald’s Australian business, with the fast food giant consolidating its creative account with DDB Sydney.

Says Leo Burnett Sydney CEO Pete Bosilkovski: “We are very proud of the exceptional partnership we’ve had with McDonald’s. Over many years we’ve produced some amazing work and business results. We respect McDonald’s decision to consolidate based on efficiencies and productivity, and we wish them continued success.”

When contacted by CB, DDB declined to comment.