APAC Tambuli Awards announces cluster of three categories: creative, humanity & culture + media
The pioneer award show globally to celebrate effective advertising for good, the APAC Tambuli Awards has announced three clusters of categories for 2017 namely creative, media, and humanity and culture, each headed by a jury president – Kentaro Kimura, Co-CEO & Executive Creative Director, Hakuhodo Kettle (Creative), Cheuk Chiang, APAC CEO, Omnicom Media Group (Media), and Merlee Jayme, Chairmom, DentsuJaymeSyfu (Humanity & Culture).
The categories under each cluster are as follows:
Creative
Best of Country
Best of Southeast Asia
Creative Effectiveness
Product Design
Graphic Design
Innovation
Startup for Good
Insights & Strategic Thinking
Public Relations
Regional Brand Development
Sustainable Campaign
Humanity & Culture
Advocacy
Youth Brand
Fashion Brand
Family Centered Brand
Health & Wellness
Care for the Environment
Arts, Culture & Heritage
Education & Lifelong Learning
Poverty Alleviation
Responsible Citizenship
Entrepreneurship
Media
Audio
Video Screen
Integrated Digital
Integrated Media
Mobile
Outdoor
Social Media
Brand Activation
Branded Content & Entertainment
The APAC Tambuli Awards honors brands that do good and do well – showing the seamless integration of creativity + human good + results. Case study entries must demonstrate how brands uplift society, create positive change, and correlate purpose with purchase. It is not an award on charity, advocacy, pro bono, or CSR advertising, even if those campaigns are welcome and encouraged to enter. The award, however, focuses on mainstream brand campaigns that celebrate humanity, inspire purpose, and deliver results.
Deadline for submission of entries is on March 30, 2017. The complete list of categories and entry form are available here. For inquiries, email bernadette.zulueta@uap.asia.