Former Grey Group Singapore’s Till Hohmann signs on at Serviceplan Germany

Former Grey Group Asia-Pacific creative director Till Hohmann is joining Servicplan in Germany as Managing Director Creation at Serviceplan Campaign. Alongside Managing Director Consulting Florian Strauss, he will be responsible for clients such as BMW Motorsport, Consorsbank, Dainese, HiPP, LEGO, WMF and Rolf Benz.

After nine years in various agencies of the WPP Group, where he accumulated vast creative leadership experience in growth regions such as MENA (Middle East and North Africa), APAC (Asia Pacific), as well as globally, Hohmann (left) has joined Europe’s biggest owner-managed agency group, based in Munich.

His last position was with Grey Group, based in Singapore, as vice-president and executive creative director on the huge GlaxoSmithKline business across the Asia Pacific region, a role he first took up in July 2013. He resigned in July this year.

“I am delighted to now work for the agency group that I regard as the only one to truly  represent Germany as an export nation in the communications sector: perfectly positioned as multidisciplinary, extremely creative, technically and technologically highly innovative and expanding rapidly in many countries outside Germany. To actively help accelerate the already rather impressive success story of the Serviceplan Group will be my pleasure. For customers from Germany in Germany – and also gladly along the Silk Road with its many rapidly developing and growing markets and countries that I personally know well”, says Hohmann.

Florian Haller, CEO of the Serviceplan Group comments on the new arrival: “Because of our constantly growing international focus, Till Hohmann, with his knowledge and experience in emerging and developing markets, fits extremely well to us. We are very much looking forward to working with him.”

Matthias Harbeck, until now was Managing Director Creation of the agency, will undertake new tasks in the Serviceplan Group after a transitional period.