Creative Rankings: BBDO Proximity Malaysia takes out Campaign Brief Asia’s 2016 Malaysia Creative Agency of the Year award

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Malaysia Creative Rankings 2016.jpgBBDO Proximity Malaysia’s dominant performance at the top global and Asia Pacific regional award shows over the past 12 months has has seen the agency easily top our Country Creative Rankings for Malaysia. The agency was a clear #1 in Malaysia in terms of award show wins, and as such is a very worthy winner of Campaign Brief Asia’s 2016 Malaysia Creative Agency of the Year title.

BBDO Proximity Malaysia amassed 840 Creative Ranking points over the past 12 months from award wins at London International Awards (LIA), AWARD, Ad Stars and Spikes Asia. Their great performance at London International Awards in October last year contributed more than half their points tally, with their KFC print campaign picking up multiple awards.

BBDO Malaysia’s performance at awards places the agency the Top 12 overall in our Asia-wide Campaign Brief Creative Rankings Table. Former executive creative director at BBDO Malaysia, CK Tan, has recently left to re-join Ogilvy & Mather and he has been replaced by VJ Anand.

Y&R Malaysia was Malaysia’s #2 ranked agency in this year’s Malaysian chart. The agency scored 235 points across AdFest, Spikes Asia, D&AD, London International Awards and Clio. Like BBDO Proximity Malaysia, London International Awards contributed more than half their points tally.

Third placed in the Malaysia Country Creative Rankings is TBWA Kuala Lumpur with 145 points. Previously #1, TBWA Kuala Lumpur had wins at AdFest, Spikes Asia, London International Awards and New York Festivals.

CB Asia Creative Rankings.jpgA full ranking of all of the 8 Malaysian agencies to feature in this year’s Campaign Brief Asia Creative Rankings is included in the special edition of Campaign Brief available to all delegates at Spikes Asia and on the Free PDF that can be downloaded later in the week.

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The special edition of Campaign Brief and the 24 page downloadable 2016 Creative Rankings PDF tabulate the overall ranking of every award winning agency in Asia, in addition to individual country breakdowns; network rankings; country rankings and a list of this year’s top 20 most awarded creative directors.